
The Right Speaker with the Right Topic at the Right Price!
Making the Right Promise
Scott Glatstein
Minneapolis Minnesota
United States
Over-promise and under-deliver. Sometimes it feels like that's a foregone conclusion in today's marketplace. Companies expend tremendous resources in search of the perfect strategy... compelling, credible and distinguishing. Yet 90% of these strategies will fail in the marketplace. While they may have been good strategies, they weren't the right strategy. Audiences will learn:
Why most strategies fail
The defining elements of an appropriate strategy
How to prevent over-reaching
What to do once the strategy is written
Making the Right Promise is listed in these Categories
Business
